Kelley Blue Book

Kelly Blue Book (KBB) is the leading resource in the automotive industry for vehicle valuations. It provides reliable pricing information for new and used cars, trucks, and SUVs. The platform offers data such as trade-in values, private party prices, verified pre-owned prices, and suggested retail values.

Car Value Estimates:

KBB helps determine the fair market value of vehicles based on factors such as condition, mileage, location and features.

Car Comparison Tool: 

Compare multiple vehicles based on price, features and user ratings.

Dealer Listings:

View cars available for purchase at the dealership.

Car Reviews & Ratings: 

Access professional and consumer reviews for various models.

Market Analysis:

Provides market trends and insights into the automotive industry.

Purpose of Kelley Blue Book:

Kelley Blue Book (KBB) aims to provide reliable, data-driven information to help consumers and automotive professionals make informed decisions when buying, selling, or trading vehicles. Its main objectives include:

Exact Vehicle Prices:

KBB calculates the fair market value of vehicles, ensuring that both buyer and seller can agree on a price that reflects the vehicle's condition, mileage, location, and market trends.

Market Transparency:

KBB argues that standard price provision increases automotive market transparency and minimizes risks of overcharging and misinformation.

Guidance for Buyers:

Guides buyers in locating cars they can afford to buy.

Helps in selecting a car through reviews, ratings, and comparisons.

Support for Sellers:

Provides means to estimate the value of private sales.

Provides reasonable trade-in values that can be used when negotiating with dealers in the best possible way.

Dealer Insights:

KBB is used by dealers for pricing of their inventories to win sales.

Helps dealers to offer realistic trade-in offers to customers.

Keen in all these kraals is KBB whose mandate is to offer confidence to the buyers, seller, and dealers for their transactions in automotive.